In 1998, Sunland Group, together with Gianni Versace S.p.A had a bold vision to create the world’s first fashion branded hotel and residence experience.

When guests are travelling, the luxury of a home environment is key to attracting them, and it was this factor that provided the inspiration for how to extend the Versace brand into the creation of hotels and resorts. Accordingly, Palazzo Versace was created to echo the layout of world-renowned palaces, with a central area for all guests, while Ala Sinistra and Ala Destra (the left and right wings) accommodate the private residences.

Palazzo Versace Gold Coast opened its doors in September 2000 and a new luxury address was created. Designed as a “destination within a destination”, guests are able to immerse themselves in the lifestyle of Versace through the combined experience of luxurious residential living and exclusive hotel services.

Caption – Lobby of Palazzo Versace Gold Coast, Australia

Following the success of Palazzo Versace Gold Coast, Sunland Group and Versace signed and exclusive global rollout agreement to develop 15 Palazzo Versace hotels and resorts worldwide over the next 30 years.

Palazzo Versace Dubai is the second such development and is scheduled to open its doors in 2010.

The 130,000 sqm luxury designer resort will provide 169 private residences and 217 hotel rooms and suites, all furnished with an exclusive line of Versace Home Collection products. The 5.5-hectare development will also offer a Vanitas fine dining room, a day spa, ballroom and convention facilities, and the largest Versace boutique in the Middle East.”

Following the success of Palazzo Versace Gold Coast, Sunland Group and Versace signed and exclusive global rollout agreement to develop 15 Palazzo Versace hotels and resorts worldwide over the next 30 years.

Palazzo Versace Dubai is the second such development and is scheduled to open its doors in 2010.

The 130,000 sqm luxury designer resort will provide 169 private residences and 217 hotel rooms and suites, all furnished with an exclusive line of Versace Home Collection products. The 5.5-hectare development will also offer a Vanitas fine dining room, a day spa, ballroom and convention facilities, and the largest Versace boutique in the Middle East.”